The Staff of Motorsport Marketing
The Staff of Motorsport Marketing Writer
7/30/18 9:32 a.m.


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Story by David S. Wallens • Photos Courtesy BMW

Today’s market is littered with high-output sedans produced by nearly every manufacturer, from Hyundai and Lexus to the usual suspects from Germany and America. Go back to the late ‘80s, though, and there was one standout: the original BMW M5.

The M5 was big news for BMW, too. Remember, at the time the manufacturer was pulling out of a rut dominated by its low-revving, fuel-saving Eta engines.

BMW Motorsport, the brand’s performance arm, was tasked with adding some of their M magic to the company’s E28-series chassis. The platform had debuted for the 1981 model year, with American-spec cars showing up the following year. The garden-variety 5 Series featured the right building blocks for a driver’s car, since standard equipment included four-wheel-independent suspension, bucket front seats and, for at least the American market, anti-lock brakes.

The M5 added the twin-cam, 24-valve inline-six originally fitted to the M1 supercar, giving the family hauler 286 horsepower in European trim-a very stout number for the day. Other standard items fitted to the M5 included a five-speed gearbox, limited-slip transmission, and BBS wheels. The model also received a front air dam, trunk spoiler, blacked-out trim and leather interior.

BMW Motorsport started turning 5 Series bodies into M5s at their own offsite facility starting late in 1984, but American-spec cars, marked by four equally sized headlights, didn’t arrive until the 1988 model year. As the line goes, U.S. buyers could choose any color they pleased, so long as it was black. Most cars came with Natur (tan) leather, although a few dozen cars were sent to the U.S. sporting black interiors.

That original M5 gave American buyers a capable, practical, stealthy cruiser. The trunk could swallow a week’s worth of luggage for the entire family, while thin roof pillars offered great visibility in all directions. The back seat could easily handle the average-sized American.

The original M5 didn’t stay around for long: By the time Americans could purchase one, production of the E28 chassis was quickly coming to an end. Its replacement was scheduled for a 1989 model year introduction. According to the BMW M Registry, only 1340 examples of the original M5 came to North America-101 for Canada and the remaining 1239 for the U.S.

Despite the model’s rarity, values only recently started to move. Decent cars trade in the teens, which means buyers can spend econobox money for a true icon to worshippers at the Church of the Roundel. Those days may be ending, though: According to Hagerty’s guide, prices are on the rise, with good cars now passing the $40,000 mark.

A small footnote to the original M5 story: That same proven mechanical package could also be found in the two-door M6. Production of it was equally limited-the BMW M Registry counts only 1632 American-bound cars-and the M6 fetches a bit more than the M5.

Nowadays, when a brand-new BMW M5 starts a few bucks north of $100,000, the original provides an inexpensive way to be the star at any BMW function-and enjoy a true, pure sporting machine at the same time.

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stuart in mn
stuart in mn UltimaDork
7/30/18 10:47 a.m.

A couple interesting things about the photo above - first, it's a eurospec M5, and in addition it has the M-technic body kit that was optional on an euro M5 but standard on an euro M535i (the M535i had the standard M30 single cam engine, although in european specification it had around 30hp more than the US version.  I own an M535i so I notice these things.  smiley )  The car in the picture is painted diamondschwarz / diamond metallic black; while in the US the M5 was only available in straight black, the euro cars could be had in any color.  I see it also has the optional headlight washers, another thing not available on US spec cars.

Tim Suddard
Tim Suddard Publisher
8/4/18 2:54 p.m.

Good eye!

wspohn
wspohn Dork
8/4/18 5:27 p.m.

The E28 was notable for being a bit of a break-away model from the mundane stuff that preceded it, but the real deal came later with the E34 and E39 which were the real deal - high output high rev normally aspirated engines, which, along with the versions in the E85/86 Z4M cars and the M3s - E36 and E46 (Canada got a relative handful of E36 Eurospec cars significantly better/faster than the US models) were the last naturally aspirated straight 6 M engines we'll probably ever see.

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