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David S. Wallens
David S. Wallens Editorial Director
4/18/18 2:07 p.m.
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How hot is the new Lincoln Navigator? So hot that Ford has boosted production targets 25 percent since the SUVs introduction last fall.

How hot, again, is that new Navigator? From a Ford release: “Lincoln dealers simply can’t keep the entirely new Navigator on dealer lots; the luxury SUVs are spending an average of just seven days at the dealership before they are sold.”

Once more, how hot is that Navigator? How about North American Truck of the Year.

So, yeah, in the world of trucks it’s a fairly big deal.

It’s also a fairly big truck packed with a lot of stuff. Standard power comes from a twin-turbo, 3.5-liter engine–450 horsepower along with 510 lb.-ft. of torque–backed by a 10-speed automatic transmission. Yes, that’s more than you’d find in other 3.5-powered Ford vehicles.

Our test vehicle featured the Black Label package–22-inch ebony wheels plus lots of towing equipment–and four-wheel drive. Interior: Yacht Club Theme.

While the Navigator starts at $72,055, ours specced out at $98,320 after factoring in delivery and destination.

Read the rest of the story

John Welsh
John Welsh Mod Squad
4/18/18 2:09 p.m.

As cheesy as the name is, the Yacht Club Theme interior is quite impressive in person!  

pres589
pres589 PowerDork
4/18/18 2:10 p.m.

I like that someone at Ford decided Lincolns should actually look good again.  Been a while...

David S. Wallens
David S. Wallens Editorial Director
4/18/18 2:45 p.m.
John Welsh said:

A cheesy as the name is, the Yacht Club Theme interior is quite impressive in person!  

It is. And the day we left, our press car people pinged me: Please be super-careful with the Lincoln as it's heading to a photo shoot next week. So I tied everything down. (This is before we fit another bike, plus the rest of our gear, in there. )

David S. Wallens
David S. Wallens Editorial Director
4/18/18 2:58 p.m.

And impressive stats on the engine. So, what would you swap one into? 

alfadriver
alfadriver MegaDork
4/18/18 3:00 p.m.

Please, please, please keep buying them.  Next March, I will me really happy.  :)

As for the new engine, having PFI and DI opens up a lot of power opportunity for cheap (relative to DI only and that kind of power).

The0retical
The0retical UltraDork
4/18/18 3:01 p.m.

Is the Aviator supposed to slot in above or below this? That is a handsome looking truck.

USERNAMETAKEN
USERNAMETAKEN Reader
4/18/18 3:03 p.m.

Almost a hundred grand??!!

I can't - in a million years - imagine spending that much money on that.  I'm completely stunned.  And I thought that $50K for a F250 King Ranch was silly.

David S. Wallens
David S. Wallens Editorial Director
4/18/18 3:04 p.m.

Alfadriver, you'd know: Is the Navigator powered by EcoBoost? I noticed that the site doesn't mention that word. Or is EcoBoost reserved for Ford-branded cars? Either way, heck of a drivetrain, especially in that tune. 

ultraclyde
ultraclyde PowerDork
4/18/18 3:10 p.m.

Pretty truck. That's a LOT of scratch.

If past models are any indicator, these will be under $10k in about 10 years and a couple hundred thousand miles. The old ones seem to depreciate faster than the same year Expeditions.

David S. Wallens
David S. Wallens Editorial Director
4/18/18 3:20 p.m.
USERNAMETAKEN said:

Almost a hundred grand??!!

I can't - in a million years - imagine spending that much money on that.  I'm completely stunned.  And I thought that $50K for a F250 King Ranch was silly.

I just specced out a similarly loaded GMC Yukon XL and reached about the same figure. 

Joe Gearin
Joe Gearin Associate Publisher
4/18/18 3:23 p.m.

I drove the truck in question, and it's really quite nice.  Is it $100K nice? ......well I don't know.   I certainly think it makes more sense than the $200K Mercedes we had around the office a couple of weeks ago.   They are both opulent, they are both large, they both make a statement (if that's your thing), but the Navigator can TOW, and deal with horrid weather.   If I'm going to spend that kind of coin on a luxury vehicle, I want it to do everything....including towing my boat, RV, or racecar through a blizzard.  

The fit and finish of the Navigator was thousands of miles beyond any Ford product I've ever witnessed.  It will be interesting how these hold up depreciation wise.  It will also be interesting how the myriad of electronic doo-dads will hold up over time--- as the vehicle really couldn't function without them.

 

Not my bag.....but it was pretty damn impressive.  

 

 

mazdeuce - Seth
mazdeuce - Seth Mod Squad
4/18/18 3:35 p.m.

I'm shocked it's as light as it is considering all the power doo-dads everywhere. There must be 800lbs of seats alone. 

USERNAMETAKEN
USERNAMETAKEN Reader
4/18/18 4:27 p.m.
David S. Wallens said:

I just specced out a similarly loaded GMC Yukon XL and reached about the same figure. 

Clearly I'm out of touch with the Luxury SUV Market.  If I was going to spend that amount of money it would be on a GMC House Addition XL.  With the surround sound and the optional half-bath.

Joe Gearin
Joe Gearin Associate Publisher
4/18/18 4:29 p.m.
USERNAMETAKEN said:
David S. Wallens said:

I just specced out a similarly loaded GMC Yukon XL and reached about the same figure. 

Clearly I'm out of touch with the Luxury SUV Market.  If I was going to spend that amount of money it would be on a GMC House Addition XL.  With the surround sound and the optional half-bath.

I'm pretty sure those options come standard on the Navigator, but with a full bath and sauna.....not sure as there were so many options  I wasn't able to check them all out!   Those seats are pretty amazing--- just like the ones featured in the Continental commercial......and they offer message.  Decadent!   Silly.....but decadent!  

USERNAMETAKEN
USERNAMETAKEN Reader
4/18/18 5:13 p.m.

In reply to Joe Gearin :

Insert rude massage joke here...

 

alfadriver
alfadriver MegaDork
4/18/18 5:15 p.m.
David S. Wallens said:

Alfadriver, you'd know: Is the Navigator powered by EcoBoost? I noticed that the site doesn't mention that word. Or is EcoBoost reserved for Ford-branded cars? Either way, heck of a drivetrain, especially in that tune. 

Yes.  Same, basically as the other trucks and the GT (production GT, not the racing one).  Some big steps taken in 2018 for this powertrain- 10 speed trans, and a host of engine improvements.  

Mndsm
Mndsm MegaDork
4/18/18 6:08 p.m.

I'm convinced I want one of these. 

Trackmouse
Trackmouse UltraDork
4/18/18 8:45 p.m.

What has society taught us about “labels”. 

grover
grover Reader
4/18/18 8:57 p.m.

man, the turbo business is going to be amazing in about 5 years

 

David S. Wallens
David S. Wallens Editorial Director
4/19/18 9:04 a.m.
grover said:

man, the turbo business is going to be amazing in about 5 years

 

Navigator-powered Locost? 

DirtyBird222
DirtyBird222 UberDork
4/19/18 10:40 p.m.

I'm not even that old and I'm already starting to say "I remember when my parents bought a brand new Tahoe for $25k fully loaded." 

Even $72k for a base is a head scratcher. The car looks awesome however! Ford depreciation isn't a brutal as it used to be. It's not like buying an old W-Body GM or early 2000s Ford 500. 

mtn
mtn MegaDork
4/19/18 11:58 p.m.
DirtyBird222 said:

I'm not even that old and I'm already starting to say "I remember when my parents bought a brand new Tahoe for $25k fully loaded." 

Even $72k for a base is a head scratcher. The car looks awesome however! Ford depreciation isn't a brutal as it used to be. It's not like buying an old W-Body GM or early 2000s Ford 500. 

Ready to feel old? The 1998 Navigator 4x4 had an MSRP of $43k. $43k in January 1998 is $66.4k today. Yeah, there is price creep above inflation, but I'd say that this is a true luxury automobile whereas the 98 was basically an F150 with more sound deadening and a permanent cap. 

Recon1342
Recon1342 Reader
4/20/18 12:39 a.m.

My goodness, that is gorgeous!

 

Somebody over at Ford has got their head screwed on right, between the eco boost and the Lincolns actually looking classy again...

xflowgolf
xflowgolf Dork
4/20/18 9:44 a.m.
USERNAMETAKEN said:

And I thought that $50K for a F250 King Ranch was silly.

You're not getting an F250 King Ranch for $50K anymore either.  Entry level for the cheapest gas powered King Ranch F250 MSRP's for north of $55K before adding any additional options.  Diesel starts at $65K MSRP.  

I'm glad these are selling.  They're gorgeous as well.  Ford did this one right.  

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