That_Renault_Guy
That_Renault_Guy GRM+ Memberand HalfDork
11/14/14 2:55 p.m.

Today I heard a radio commercial for Jeep that ended with, "but hurry, just like the Aurora Borealis it only comes around once a year".

Northern lights happen all year long, right??????

Are the folks at FCA's ad agency stupid or am I?????

1988RedT2
1988RedT2 PowerDork
11/14/14 3:05 p.m.
EvanB
EvanB GRM+ Memberand UltimaDork
11/14/14 3:07 p.m.

In reply to 1988RedT2:

?

oldsaw
oldsaw UltimaDork
11/14/14 3:14 p.m.

In reply to EvanB:

Without even looking at it, I'd say it is the JEEP equivalent of lying in order to convince people that what you're claiming is true. It works on well on way too many folks.

RX Reven'
RX Reven' GRM+ Memberand HalfDork
11/14/14 3:23 p.m.

Hi EvanB,

I think 1988Red T2 is suggesting that it's the Americans that are stupid by providing the clip of the ACA architect bragging about how he exploited the stupidity of American voters to get the ACA bill passed.

The aurora borealis occurs year round at both polls and its intensity varies as a function of solar activity, not season, so the commercial is a fail at that level. However, since viewing is much better at night and there will only be few, if any, hours of darkness near the polls during certain times of the year, there are preferred viewing seasons.

Bottom line, the commercial is mostly fail but a skillful BS artist could possibly defend it.

Bobzilla
Bobzilla PowerDork
11/14/14 3:47 p.m.

LOOK! Something shiny!

Appleseed
Appleseed MegaDork
11/14/14 4:52 p.m.

That Aurora Borealis sure looks grounded to the ground.

N Sperlo
N Sperlo MegaDork
11/14/14 6:11 p.m.

I think 1988RedT2 meant to post something else.

The aurora is a weather and atmospheric anomaly. FCA's ad agency are stupid.

stanger_missle
stanger_missle GRM+ Memberand HalfDork
11/14/14 7:08 p.m.

Its so they can sell more "real" Jeeps, like the Compass

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