Nissan Sales Plummet 28% – Ouch!

Bloomberg – May 1, 2018

If anybody wants a new Nissan, this would be a good time to negotiate.

In reply to RX Reven' :

I think the problem is that nobody wants a new Nissan

Yeah.. so what's a desirable new nissan that not an infiniti?  The SUV/Truck platforms are all old.  The rogue is the only thing that sells?  Maybe some ghetto cheap altimas?

We’ve been considering a Rogue Sport for SWMBO. They’re a decent little compact with good features & options. I’ll have to look into this. 

Hopefully this can drive some crazy lease deals on the Leaf.

I don't think there is anything in their lineup anymore that is outstanding.  Mostly its just blah stuff, and most of it is ugly.  Nissan needs something that makes people want to shop there.  The 370Z is old, old, old, and I like 370's, the Maxima is decent looking, but everything else is, well, not so great.  The Frontier is also very old and faces stiff competition from Toyota and now Honda as well.  They need something, anything.  I have a relative that gets big Nissan discounts and has been driving them since '92, they just bought a Honda.  Oh, and even with the discounts, the Honda was cheaper too.  I like Nissans, but am worried they are following the Mitsubishi format into how to create a brand no one really cares about.

I can't believe that average on the inside, ugly on the outside isn't working out better for Nissan.  

STM317 said:

In reply to RX Reven' :

I think the problem is that nobody wants a new Nissan

Tons of people want a Nissan. They ust all have 450 credit scores and can only get into a Juke not what they want.

Fugly finally caught up with them. Mabye they'll only make awful looking trucks in the future.

In all fairness,  that 28% is probably only about 14 fewer cars.

Appleseed said:

Fugly finally caught up with them. Mabye they'll only make awful looking trucks in the future.

Not to mention archaic platforms, garbo CVTs and catering towards people with terrible credit.

You guys are fricken’ ruthless...bhahaha

Renault was a mistake.

This happens at Nissan every decade.  They let their stuff get too old or they go the wrong way or both.  Sales plummet, then they launch a new line of something-or-others that move the bar and sales go through the roof.  The cycle repeats over and over until the end of time.

By sales going through the roof you mean roughly equivalent to the number of beige Camry sold in Provo, UT, right?

I see a sharp decline in Nissan sales as a very positive development.  It reaffirms my faith in the intelligence and good aesthetic sense of the car-buying public.

I was looking at their lineup - the Sentra Nismo is $25,600 or so with shipping and the base 370Z is $29,950 + shipping?

I still want a Z car......

Datsun310Guy said:

 the Sentra Nismo is $25,600 or so with shipping 

I saw one of these on the road today.  There's absolutely no way it wasn't a Nissan employee with some sort of corporate discount or lease deal.

This is what happens when you win the "Ugliest car maker in the world" competition. 

We should engineer a hostile takeover, and bring back the B13 Sentra.

I see what the problem is, if you go to the Nissan website, there isn't anything there about cars.  Just about some lawsuit and computers....... 

-Rob

In reply to Appleseed :

Maybe one of those southern caravans could ride north in Tsurus kinda like the East Germans and their Trabants. 

I dunno guys.  Would F1 have survived without Cosworth powering a bunch of cars forever?  Would LeMans exist without all those Nissan powerplants?  Y'all sound like a bunch of Patriots/Cowboys/Yankees/RedSox fans taking a dump on the 'Aints/Marlins/etc.   These are appliances.  In Europe I only remember Peugeot putting out stylish mass-produced affordable sedans that were fun to drive.  The rest were mega-dull or mega-expensive.  If I hadn't put the SE through emissions this morning I would've put in the garage and looked to stuff a modern Sentra powertrain in it for just for E36 M3s and giggles.  I'm tempted to move on from dirt cheap Nissans to a more modern one and work on it just to piss off the pissers. 

One final point.  This reminds me of all the lamestream wank mags...sorry car mags in the UK mid '90s pissing and moaning about the Vauxhall Vectra being overall a better car but having a E36 M3tier interior than the Cavalier it replaced.  Vauxhall back then had a 2.0l engine a rally driver stuck in his Mk2 Escort because it was better than original and anything modern Ford had.  Take the bits you like and leave the feelings parts aside. 

Grizz said:

Renault was a mistake.

Yeah, ask AMC about that...

I googled deals on a Rogue Sport last night, but for their sales being in the E36 M3ter Nissan isn’t in a hurry to move cars off their lot. At least not here.