Grizz said:
Renault made a mistake.
FYP. Renault bought Nissan first, and only later did Nissan reciprocate to match Renault's investment.
Which was why it was so fun for a friend of mine to give a French buddy some flack when ever they saw a Renault Titan pick up.
I agree about the Renault sentiment. I fell in love with the 350Z when it came out, but it's been downhill for the past decade or so.
I hate that Nissan has so thoroughly screwed the pooch. I was a fanboi when it was still Datsun. Maybe they should go back to that for a sporty line and leave Infiniti for the other stuff. I have no idea where they get their styling from. But then again I hate pretty much all of the new car styling these days.
NickD
UberDork
5/2/18 7:25 a.m.
Still, 28% drop is chump change compared to Harley-Davidson's staggering 82% drop in 4th-quarter profits
In reply to NickD : Profits are a world different from sales. It’s easy for a company to reinvest in either new equipment, it’s stock or new development.
Maybe they realize that most of us who watched and were influenced by the Wild Bunch have already bought our motorcycles. Now it’s time for them to meet world markets?
That or the threat of retaliatory tariffs already is hurting their global sales.
NOHOME
UltimaDork
5/2/18 7:58 a.m.
That I am aware of, Nissan makes two vehicles, the Versa and the Juke. I THINK they have a pick-up in the line-up, but I could not tell you what it is called or looks like.
Nissan's brand recognition among car-guys needs some work. I realize that gear-heads are not the target market, ( cause we don't buy new cars) but we ARE an oft consulted branch of the petrol-burning population, and we should at least be able to reference your product, when the unwashed masses ask us for advice, if you want to have a hope in hell of selling it.
ps I am assuming the 370 is no longer built?
mtn
MegaDork
5/2/18 8:05 a.m.
Pete Gossett said:
I googled deals on a Rogue Sport last night, but for their sales being in the E36 M3ter Nissan isn’t in a hurry to move cars off their lot. At least not here.
Same here. I've emailed lease terms to a bunch of dealers on the Leaf; none of them have jumped at it. Ok, at least three of the cars I emailed on have been sitting for 3 months--and it isn't like a Camry where they have 50 of them on the lot.
In reply to NOHOME :
Good grief! You make it sound like they can fix it with a catchy new ad campaign. It's got nothing to do with "brand recognition." It's got everything to do with product. They need to make cars that don't elicit the gag reflex when people see them. And offer a transmission other than a CVT.
They went for volume at all costs, and at least part of that is biting them now. They seem to have the reputation of being the place to go if Kia and Chrysler say your credit is too bad to get financing. Now, subprime financing is tightening up, so the customers they catered to may no longer be able to get loans as easily.
Fleet sales aren’t helping their brand either. Seems like the #1 brand of car I end up with the last several years when I rent is Nissan, followed closely by FCA. Way to kill resale value.
So this has nothing to do with their line up being relatively car heavy and people no longer buying cars.................
(see the bashing of Ford for accepting this and transitioning away from 'cars' in the US)
Matt B
UltraDork
5/2/18 10:09 a.m.
In reply to Adrian_Thompson :
I didn't post in that Ford thread, but I read your responses and I don't disagree with you.
That said, doesn't Nissan have 5 different SUV-like things and a couple of trucks? I'm not sure they're more car-heavy than any other manufacturer right now.
Adrian_Thompson said:
So this has nothing to do with their line up being relatively car heavy and people no longer buying cars.................
(see the bashing of Ford for accepting this and transitioning away from 'cars' in the US)
I saw an article on Ford plans, I think it's smart of them. No one wants sedans anymore, how does ford know? No one really buys them!
Nissan problem is they don't make anything that anyone would really want. The Infiniti cars are handsome but that didn't trickle down to Nissan.
The Juke with a manual trans is fun to drive--- it really is. I kind of like the Juke--- -in the same way that some people like those weird hairless cats.
I could almost see owning a Nismo version of the Juke one day....... maybe--- would probably make a fun Rallycross ride.
The way car styling is headed, the Juke will look elegant and subdued in a few years....
I was 83.2% kidding with the comparison to Ford.
Other than the leaf and 370Z I just don't see many Nissan products around here. And before people say that's because I live in SE Michigan and it's all big 2.5, remember that Toyota and Nissan both have massive Engineering complexes here. I know several people who left Ford/Visteon around 2002-04 and most of them quit after 5-10 years as according to them it sucks to work there. A close friend who worked for me in the late 90's was one of them and he's now been back at Ford for 5 years and is way way happier.
P.S. I like both he leaf and the 370Z I should add in fairness to Nissan, although both are really old now with very little to differentiate them from the originals.
pheller
PowerDork
5/2/18 11:31 a.m.
I think the new Titan is a really interesting truck, as it's now the only one from a foreign automaker available with a diesel.
The downside is that they aimed for the big boys, instead of aiming for a slot in between the Tacoma and the Tundra, or maybe even the F150.
The new Titan is a big truck with styling that makes it appear absolutely massive. I don't know what's going on with safety regs that it seems like every new truck has a board-flat table for a hood with a grill that looks like a folded bench.
This
Does not look like this:
Or even this:
If they lowed the hood and grill to level with the top of the fender (where the body seam is) it would massive change the proportions of the front end and make it look so much smaller.
The Tundra isn't immune to this either, as it looks absolutely massive:
Good God that is an ugly truck!
And it's like the entire full-size truck lineup from every manufacturer is doing this, making this level-flat hoods with huge grills.
Here is what just a little bit of "slimming" can do for the above Tundra:
OK, so why is Rogue selling so well compared to the competition? Surely it couldn't be just the connection to the movie with "Rogue" in the title?
STM317
SuperDork
5/2/18 12:01 p.m.
Danny Shields said:
OK, so why is Rogue selling so well compared to the competition? Surely it couldn't be just the connection to the movie with "Rogue" in the title?
Part of it could be that Nissan lumps sales figures together for the Rogue Sport and the Rogue, When they're different vehicles. Ford, Toyota, Honda, GM don't do this with their small CUV models.
It's worth noting that Toyota sold 407,594 Rav4' s in 2017, while Nissan sold a combined 403,465 Rogues and Rogue Sports.
Brian
MegaDork
5/2/18 12:09 p.m.
Everyone I know with a new Nissan has a Rouge and a sub prime loan.
370Z = Old
Sentra = Slow
Maxima = CVT
Murano < Traverse
Rogue < CRV
Titan < F-150
Leaf < Bolt
Do they make anything else? I don't know, but there is nothing in their lineup that isn't the last on the list of contenders in every single category.
Oh wait, they make the Skyline GT-R.
Nah, I'd have a 911.
Good.
Maybe they will quit making the world's ugliest cars for me to have to look at.
This thread made me think of a post I made last month.
Around here all the nissans are hood rides with primered hoods, fenders and quarters, mismatched wheels, etc. No one wants to be seen in them. They rust at a near-Mazda rate.
The GTR is cool but twice as expensive for how cool it is, the 350 was slow and ugly, the 370 is slow and outdated, the sedans are only OK - the Titan is OK but pretty niche compared to the F150. What else is there?
Nissan is not the only import brand to see a drop, just not as much.
As much as hate to say it but Ford might right.
Around here only duschebags drive nissans. At least i assume they are based upon the way they drive.
And they are all hammered. Even one year old models.
I still like the looks of the z car though.