NOHOME wrote:
Chris:
Not sure why you are so angry, unless its just my perception.
One of us speaks spanish and I believe it is not you. One of us lived in South America until 1973 and I dont think it was you. One of us is rude and I know it ain't me.
You come in here making ridiculous insults and showing you know very little about the car industry, and complain when someone else gets "rude?" Ok. You can speak spanish all day long. The facts, looked up by people that know better, show your repeating of an old myth to be just repeating an old myth. Nova, as one word, does not mean doesn't go. It's a myth that was dispelled by knowledgeable people other than myself years ago. And that's a fact.
http://spanish.about.com/cs/culture/a/chevy_nova.htm
"Even if you couldn't confirm or reject the story by looking into history, you might notice some problems with it if you understand Spanish better than those who spread the story. For starters, nova and no va don't sound alike and are unlikely to be confused, just as "carpet" and "car pet" are unlikely to be confused in English. Additionally, no va would be an awkward way in Spanish to describe a nonfunctioning car (no funciona, among others, would do better), just as in English we'd be more likely to say "it doesn't run" than "it doesn't go."
Additionally, as in English, nova when used in a brand name can convey the sense of newness. There's even a Mexican gasoline that goes by that brand name, so it seems unlikely such a name alone could doom a car.
A logical analysis of the story would also indicate its unlikelihood: It strains credibility to believe that a company as large as General Motors, with marketing executives and other employees and contacts throughout the world, wouldn't be aware of a negative meaning of a product name. In fact, according to one marketing analyst (Cecelia Bouleau, quoted in Business Mexico magazine), GM marketers discussed the possibility of confusion with the name, but "they kept the name and it sold very well. ... I think that the word is sufficiently incorporated into the language as meaning 'new' — as in 'bossa nova' — that the criticism isn't valid." "
I do not care if it is a misuse of a word or a person's name, the consumer is going to play games with your brand name and they usually are not kind. It is called a sense of humour. Lots of people have one. Good brand managers are paid to be aware of and anticipate these contingencies. GM did not manage their brands very well and is now playing catch-up. I see no reason why someone should be so upset about this opinion.
You were calling them stupid for having the name. It was one of the first cars ever, named after someone, and had along history. Insulting the car because of THAT particular gem is stupid. And I HATE stupid, especially on a car board. OTHER people didn't insult GM for naming a car Oldsmobile in this thread, YOU did. And since GM didn't NAME the car, your objection to the name is ridiculous. You don't want it pointed out, then think before you type. And that's MY opinion, which, if you're entitled to state yours, then I'm ALSO entitled to state MINE.
There's a lot of things GM has done wrong over the years. Neither of the two things YOU brought up are among them.
The question in front of us is whether the bailout is going to bring buyers to the domestic manufacturers? My experience is that people will stay where they are happy. Making a better product will not hurt, but if people are happy with where they are, they will not be motivated to go back to a company that either drove them away or with whom they have no experience.
And my point is that admitting it's buyer ignorance or indifference proves that GM could make the best product on the planet and it won't matter. It's not about product anymore. It's all about people like you supporting people being ignorant, and saying, in effect, we can't change perception, even though we're the knowledgeable people that others look to in their buying decisions, so we'll just reinforce the perception by repeating old myths and making things up to insult the manufacturers about.